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Article 22
On Hearing the Dog Whistle and Showing Your HandOkay. So I'm over the moon about today's inauguration.. One of the most encouraging things I heard President Obama talk about on the campaign trail was...
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Who's Statusphere is it Anyway?
TechCrunch had a great article on the impact of Twitter and other forms of social media on blogging. They raise the question of whether microblogging, social networks etc. are diminishing bloggers...
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Has Twitter Become It's Own Country?
Twitter is being brought up in conversations now a days almost as often as Pitt-Jolie, The Obama's new dog and the Jonas Brothers.Just this past week Ellen DeGeneres got a lesson on Twitter from Diddy...
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Let's Get Visual!
I have to give a Standing Virtual O to the creative folks at Pepsi who developed a visualizer for all the Twitter conversations going on around this year's South by South West (SXSW) Conference.If you...
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Spring Cleaning Those Event and Marketing Plans
With the first day of Spring comes the renewed sense that anything is possible; it just depends what angle you look at it from.So with that in mind it’s time to dust off those creative briefs,...
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Slicing and Dicing. The Importance of Audience Segmentation
Marketing and Innovation Blog had a great post on how Lego (yes folks, the people that make those little plastic pieces that are strewn all over the house by creative children) segments their customer...
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Article 16
Social Reef: An Industry PerspectiveView more presentations from jeremiah_owyang.
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Social Media Learnings from Harley-Davidson
Interesting perspective on how Harley-Davidson uses social media and mobile marketing to get closer to their customer (http://ping.fm/QjwgS). Key Learnings: -Engage! Ask questions, solicit input and...
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TED Presentation Skills 101
All public speakers (corporate, government, even PTA leaders) can take a page from the TED Conference speakers on best practices and how to thrill (not kill) your audience.Garr Reynolds has a great...
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Social Media vs. Social Netorking...Who Cares?
Blogger Lon Cohen made a valiant effort on his blog to define the difference between social media and social networking. [http://ping.fm/wK3xm]While his description and rationale are reasonable it...
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Life Happens in Person (So Should Some Events)
Interesting video slideshow from Empire Force Meetings on the value of in person meetings thanks to the Brand Experience Lab Blog (http://tinyurl.com/lnwja9).In a time when companies are slashing event...
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Article 11
Dump Your Web Site and Move it to Facebook - iMedia Connection Blog (http://ping.fm/Eodc3)
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Article 10
A Successful Magazine Launch? Sort Of. Customize Mag as DM piece. (http://ping.fm/bfgc4)
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Article 9
Interesting visualization of books done for a Japanese band's promotional website. (http://ping.fm/p7wPc)
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Twitter is Top Social Media Platform at Fortune 100 Companies
It's pretty amazing that more Fortune 100 companies have a Twitter account than a blog.According to a new Burson-Marstellar survey 54 percent of the Fortune 100 have a Twitter presence, 32 percent have...
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Article 7
10 Creative Contests Powered by Social Media..love the way SmartyPig selects contest winners! (http://ping.fm/ONsfk)
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6 Gorgeous Facebook Visualizations
Some new and repeat visualizations of Facebook connections and broad global span courtesy of Mashable.It's a wonderful way of making the innocuous term "social networking"feel real and personal.See the...
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5 Levels of Effective Communication in the Social Media Age
5 Levels of Effective Communication in the Social Media AgePosted using ShareThis
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Will Personalization = Uninformed?
For years the term "personalization" has been thrown around to imply giving user's more control ... kind of like the old Burger King slogan "have it your way". On the surface it seems like a great idea...
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Developing a Social Strategy
Great presentation from Jeremiah Owyang and Charlene Li on Developing a Social Strategy. Developing A Social Strategy WebinarView more presentations from Charlene Li.Also check out their first...
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Article 2
Altimeter Report: Social Marketing AnalyticsView more documents from Jeremiah Owyang.
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How to Broadcast Your Business on YouTube
Great presentation on how to use YouTube for business and what makes a good viral video.How to Broadcast Your Business on YouTube (Hunter Walk)View more presentations from SMASH Summit.
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6 Ways Social Media Helps Your Presentation Resonate
Great post from Nancy Duarte on using social media to create and enhance presentations.Social media has forced presentations to become an interactive conversation. Presenters who embrace audience...
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